Comercial Santana H., S.L. has been a distributor of patisserie and baking products for almost four decades. It's a family business that works as a supplier to other companies who serve the end customer. For many years they hadn't paid much attention to their corporate image. We strived to convey four basic concepts: Tradition, familiarity, professionalism and trust. The result is an image program that ranges from the basic elements of stationery to uniformity and fleets. The art direction was carried out by Aristides Perez.